Now that it appears everyone is safe from the 4.3 earthquake that rattled Kentucky today -- prompting media coverage all the way out at the L.A. Times (where they know from earthquakes) -- what measures should Kentuckians consider? A survival kit? Check the bottled water supplies? Preparations to shelter in place? Of course. And after that, assemble your over-21 loved ones and responsibly designate a sober driver for The Kentucky Earthquake Social Media Drinking Game (or raid your survival kits, bust out the sleeping bags, and host the Kentucky Earthquake Drinking Game + Pajama Jammy Jam). You will need: -reliable wi-fi; -ample screens for everyone to enjoy (iPads, smartphones, even laptops will do); -a libation of choice (it should, of course, contain Bourbon; this is a Kentucky earthquake, for God's sake. Might we recommend the Election Night Old Fashioned or perhaps the Hurricane Sandy Frankenstorm? Recycling is eco-friendly.); Next: log on to your preferred social media (twitter, facebook, tumblr, pinterest...even StumbleUpon will do). For one half hour, monitor mainstream media's social media earthquake coverage. Sip your drink every time: -a media outlet asks, "did you feel that?" -a story of more than 1000 words is linked to recount the lack of damages; -any reporter mentions the Mayans; -Biblical weather patterns are referenced by otherwise secular media; -the Kentucky earthquake is referred to as a Tennessee earthquake (two sips if the Vols are referenced); Take a drink any time: -any member of Kentucky media makes a Jarrod Polson joke ("that wasn't an earthquake...") -a reporter states the actual number of people who felt the quake (was it 200?); -"end of days" or "end times" are mentioned; -"Zombie Apocalypse" and "Walking Dead" jokes are made. Take a shot if: -Hurricane Sandy, Athena, and earthquakes are all mentioned in one tweet; -anyone names the Kentucky earthquake. Brew a strong pot of coffee if: -Jim Cantore begins tweeting from anywhere within 100 miles of you.